Category: Change

Future Tense: Get Ready for #Marketing2030

Future Tense: Get Ready for #Marketing2030 A checklist to help you start preparing your career for 2030 and the future beyond. By Stephen Dupont, APR The year 2030 is just 12 years away. Can you believe that? I’m still just coming to grips with 2020. So, are you prepared for whatever the future world of…




Why You Need to Develop the Mindset of a Futurist

Why You Need to Develop the Mindset of a Futurist By Stephen Dupont, APR The future is now — why marketing and communications professionals need to develop the mindset of a futurist to drive momentum for their brands.  When we think of the future, it’s usually in terms of our work activities: weekly updates, monthly…




Get Unstuck and Recharge Your Career Mojo

Get Unstuck and Recharge Your Career Mojo Do you feel like your stuck in your career — like you’re running in place on a giant hamster wheel? By Stephen Dupont, APR It’s 11 a.m. and you’re scrolling through your Facebook feeds for the tenth time this morning. A quick glance to your right is your…




Harnessing the Power of Blockchain to Transform Marketing and Communications

Harnessing the Power of Blockchain to Transform Marketing and Communications Blockchain could be as disruptive as the Internet. Are you ready?  By Stephen Dupont, APR, Vice President, Pocket Hercules  You’ve heard of Bitcoin, right? Launched in 2009 by an anonymous user on the Internet, Bitcoin has become one of the world’s most recognized digital currencies….




Understanding Our Changing World Through Economics: Conversation with Economist Timothy Taylor

Understanding Our Changing World Through Economics: Conversation with Economist Timothy Taylor By Stephen Dupont, APR, vice president, Pocket Hercules While attending the high school graduation ceremony for my niece, one of the seniors chosen to address the class of 2017 shared her experience of attending Henry Sibley High School with her fellow classmates. Within her…




How to Robot-Proof Your Future Career

How to Robot-Proof Your Future Career Technology is driving change throughout the world’s corporations — faster than we imagined. Software automation, robots, and artificial intelligence (AI) may replace millions of jobs. Are you preparing for those changes? Here’s what you need to know. By Stephen Dupont, APR, Vice President, Pocket Hercules When I head to…